Full course description
Course Rationale
This course will allow participants to acquire the expertise needed to thrive in beverage service and management positions within the safari lodge industry. Participants will be adept at delivering outstanding service while promoting responsible alcohol consumption, proficient in staff and operations management, skilled in implementing effective marketing tactics, and capable of making informed decisions regarding beverage selection and service. This course is designed to ready participants for prosperous careers in bars, restaurants, hotels, and various beverage-related enterprises, thereby bolstering the overall success of the hospitality sector.
Learning Outcomes
- Grasp the foundational principles of beverage service, with an emphasis on alcohol serving responsibilities and legal implications.
- Understand the roles and responsibilities of leadership and supervision within the bar operations context.
- Recognize the significance of marketing, sales, and emerging trends in the beverage industry and how they shape customer expectations and business operations.
- Delve deep into the fundamentals of spirits, wines, and beers, comprehending their production, characteristics, and service protocols.
- Acquire specialized knowledge on the wines of specific global regions, including France, Italy, Germany, Spain, America, and Africa, understanding their unique offerings and market positioning.
Topics Covered
- The basics of beverage service
- Serving alcohol and beverage responsibly
- Leadership, supervision and bar operations
- Marketing, sales and trends affecting bars
- Spirits, wine and beer fundamentals
- Wines of the world – France, Italy, Germany, Spain, America, Africa and more other countries.
By the end of this course, participants will be able to:
- Provide impeccable beverage service, adhering to industry standards and legal requirements associated with alcohol service.
- Lead and supervise bar operations efficiently, ensuring optimal customer service and team performance.
- Harness marketing strategies and identify industry trends to increase bar sales, customer engagement, and overall profitability.
- Educate customers on a wide range of beverages, from spirits to global wines, enhancing their experience and fostering loyalty.
- Recommend and serve wines from around the world, leveraging specialized knowledge about regional wines to elevate the customer experience and meet diverse preferences